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Happy Trails Facebook. Introducing Meta.

Meta is official. As was rumored, Facebook is no longer Facebook.

Welcome, Meta.

The company company formerly known as Facebook announced the blockbuster rebranding on Thursday during a virtual conference.

As mentioned in my article last week, Facebook’s motive is to set their sights beyond just social media. Specifically, the metaverse.

Here is the definition for metaverse once again: A fully immersive online realm that looks similar to the real world but is computer generated.

Time will tell if the move yields successful results. The shift in philosophy is undoubtedly huge news.

When is the last time a social media giant at the level of Facebook has rebranded so drastically? Not just by content but literally by name itself? I would venture to say never.

It will be interesting to see if any other tech giants follow suit.

Now, is the timing of Facebook's rebranding a bit curious given the criticism Mr. Zuckerberg’s company has been under due to the recent whistleblower crisis? Absolutely. Excellent PR job here by Meta. Perhaps they had this in the pipeline for quite some time.

Regardless, this is a real thing. The rebranding is actually happening.

In a multitude of fashions, Meta could change not only the future of social media but also the world and how we operate on a daily basis.

Mr. Meta made the bold claim that he believes Meta will essentially take over the mobile internet before too long!

“Today we are seen as a social media company, but in our DNA we are a company that builds technology to connect people, and the metaverse is the next frontier just like social networking was when we got started,” Meta (weird!) CEO Mark Zuckerberg said.

Once again, this is no joke. Facebook’s stock name on the NASDAQ is also undergoing a change. The new abbreviation: MVRS.

Meta also plans to release a VR headset named Project Cambria. More on that to come.

“Our hope is that within the next decade, the metaverse will reach a billion people, host hundreds of billions of dollars of digital commerce, and support jobs for millions of creators and developers,” Zuckerberg wrote.

Lofty expectations. We will be keeping a close eye.. Mr. Meta.

It was a good run, Facebook...


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